What are the Springthrough Sitefinity plugins?
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They're plugins we built for Claude, Microsoft 365 Copilot, and ChatGPT that package the common Sitefinity content-management tasks (guided page creation, bulk content updates, publishing workflows, content audits) so your content team can run them in plain English. The plugin is what your editors actually interact with; it turns a raw connection to Sitefinity into a set of repeatable tasks anyone on the team can run. All three plugins sit on the same Sitefinity connector, so the capabilities match whichever assistant you choose.
Which assistant should we use: Claude, Microsoft 365 Copilot, or ChatGPT?
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Whichever your team already uses. All three plugins run the same task groups on the same connector, so you aren't trading capability for preference. If your organization runs on Microsoft 365, Copilot is usually the shortest path: your team already has it open next to Outlook and Teams, and the licensing is already in place. If you've standardized on Claude or ChatGPT, start there instead. If you're undecided, we'll walk through all three on the demo and help you pick based on your team's workflow and licensing.
What does the Microsoft 365 Copilot plugin need on our side?
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Microsoft 365 with Copilot for the people who will use it, and a tenant administrator to approve the connector once. We run that setup with your IT team, so nobody on the content side has to work out permissions or licensing. If you aren't sure what your tenant already has, bring IT to the demo and we'll sort it out on the call.
What is an MCP, and why do I need one?
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An MCP is a connector that gives an AI assistant secure, structured access to another system, in this case your Sitefinity instance. Claude, Microsoft 365 Copilot, and ChatGPT can't reach your CMS on their own. The MCP is the bridge that lets them read and manage pages, content items, dynamic modules, and publishing. Put simply: the MCP provides the connection, and the plugins provide the guided tasks that run on top of it.
Is there a Sitefinity MCP server?
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Yes. Springthrough built a Sitefinity MCP connector (an MCP server) that gives AI assistants secure, structured access to your Sitefinity instance: pages, content items, dynamic modules and publishing. It powers our plugins for Claude, Microsoft 365 Copilot and ChatGPT, and because MCP is an open standard, developers can also connect it to Claude Code, Cursor and other MCP-compatible tools.
Which CMS lets you update content using Claude or ChatGPT?
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Sitefinity can, with the right connector. Our Sitefinity MCP connector and plugins let Claude, Microsoft 365 Copilot and ChatGPT read and manage your site, so editors can audit, update and publish content by asking in plain English. The same approach works for other platforms through MCP; we built it for Sitefinity first.
Is this the same as Sitefinity's built-in AI features?
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No, and the two work together. Progress builds AI into Sitefinity itself, such as Progress RAG, which answers visitor questions using your site's content. Our plugins are for your content team: they connect the AI assistant your team already uses to the CMS, so the everyday editing and publishing work gets done by asking. Many sites will use both.
Is it secure? What can the AI actually access?
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You decide. The connector gives the assistant scoped access to your Sitefinity instance, and we set up authentication and permissions with your IT team during setup. The assistant can only see and do what the connector allows, and changes follow your normal Sitefinity publishing workflow.
Can other AI tools use the connector?
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Yes. Claude, Microsoft 365 Copilot, and ChatGPT are supported today through our plugins. And because the connector is an MCP, developers can also wire it into Claude Code, Cursor, or other MCP-compatible tools and steer it with their own prompts. The pre-built guided tasks designed for content editors are part of the plugins specifically. Most teams want a plugin; the open connector underneath is there if your developers want to build on it.
Will it work with our custom content types and dynamic modules?
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Yes. No two Sitefinity sites share the same content model, so the connector includes a configurable customization layer. It's a built-in component we set up to your specific dynamic content types, taxonomies, and modules, not bespoke code rewritten for each client. With it configured, your assistant operates on your real structures instead of a generic schema. Simpler sites can skip it; content-rich sites get the most value from it.
Do I need to be technical to use it?
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No. The plugin is built for the content team, not developers. You interact with it in plain English. Ask "what pages still need a Spanish translation?" and it runs the underlying Sitefinity work for you. We also include hands-on training for editors and managers so the tooling gets used confidently rather than left on the shelf.
What does getting started involve?
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A typical rollout has four phases: MCP setup (connecting and authenticating the connector to your environment, about a week), customization (adapting it to your content model, one to three weeks, optional), plugin deployment (installing and tuning the plugin for the assistant you choose, about a week), and training (hands-on enablement for your content team and managers, one to two weeks). Simpler engagements move faster.
What happens after launch?
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The offering includes an ongoing subscription that covers support, plugin and connector updates, and Sitefinity version compatibility as your platform evolves. As Sitefinity changes and as we add new tasks, your team keeps getting the benefit without a re-implementation.
What does it cost?
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There's a one-time setup and a recurring subscription. The exact figure depends on your content model and how much you want customized, so we size it on the demo call once we've seen your site. You'll leave that conversation with a real number, not a vague range.
Why Springthrough instead of a generic AI vendor?
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We've been a certified Progress Sitefinity Premium Partner for over a decade and a four-time Sitefinity Website of the Year winner. We know the platform's quirks, the content model, and the way editors actually work, so the assistant does your content work correctly instead of producing generic, plausible-looking output. We're also Certified in the Claude Partner Network.