Joyce has lived in 5 different cities internationally and moved to Grand Rapids in 2011. She has international marketing experience in both B2C and B2B sectors and a mix of in-house and agency backgrounds. She earned her first master's degree in Speech and Interpersonal Communication from New York University. She earned her MBA degree from Western Michigan University after moving to Grand Rapids, MI. Joyce has extensive experience in marketing, including marketing strategy, integrated communication, and public relations. She joined Springthrough in January 2020 to make sure Springthrough shares all the happy hour pictures on social media.